At the time of elections the main motive of each candidate is to grab the audience attention towards them. To make it happen the main instrument in any political campaign is its war room. To War room is the chamber of the political campaigning.
The war room serves as a central hub of collating and analysis of the data. In simple words the war room is the conceptualize hub for the political strategies masters. The war room is the casual and an organized meeting place for the members of the election party where they share their ideas, tactics and analysis the data.
War rooms have the specific task of to track the voters and their phone numbers to contact them during elections. The functioning of these war rooms has started almost 3 months before the elections even before the parties are yet to announce their candidates.
These facilities are used by the political leaders to strengthen their political image, as the electoral chamber plays the most important role to grab the votes and branding of politics. The main aim of establishing the war rooms is to encourage the teamwork in a specific party and encourage the creativity among the members.
There are 3 types of war rooms –
Decision structured war room – It is made to for the leaders of the party to enhance decision making.
Media checking war room – It is made for observing and monitoring the information spread on the media.
Election day war room – It is made for investigating the voter gathering moment on the election day.
Benefits –
- Helps in political branding
- Personal attention for candidates
- Helps in connecting with voters
- Facilitates digital medium of information
- Telling booth presidents about the voter’s behavior
- Creating the campaigns to keep the voter in contact
- Providing the documentary services by filming the promotional videos